While Oxfam has closed its doors on Huntingdon High Street, the manager and the dedicated team of volunteers are determined to keep the spirit of the much-loved shop alive. And so The Next Chapter will take over the same shop unit becoming a community based charity book and vinyl store.
To help kick off this new chapter, we offered our Design Donation for an unprecedented 6 months to really get the project off the ground. We starting with a fresh logo. Inspired by the idea of a new beginning, the logo combines an open book with a sunrise.
We have created various items for the team including lanyards, advertising, vouchers, POS and social media assets.
The shop is now open and has regained its reputation as a landmark on Huntingdon High Street.
We were impressed by AVIDD’s creativity, professionalism and ability to meet our needs. The new logo perfectly captured the essence of our brand and surpassed our expectations. Working with AVIDD has significantly increased our brand recognition in the local area and we have had impressive feedback from the local population. Geoffrey Stalker
Geoffrey Stalker
